There have been a few different logos used by Microsoft over the years for the Azure cloud platform; originally Windows Azure and later rebranded to Microsoft Azure. Let’s take a look at the various Microsoft Azure logos used over time; starting with the early days when the service as called Windows Azure all the way back in 2009.


2009 – 2011

When Azure was first launched with initial preview in 2009 and General Availability (GA) in February 2010 it was called “Windows Azure”, and here’s the icon from that first era for the platform:

Microsoft Azure: Brand Logo Evolution Over Time (2009 - Present) 1

2011 – 2012

As the Windows logo was updated a bit, so too was the Windows Logo of the time.

Microsoft Azure: Brand Logo Evolution Over Time (2009 - Present) 2

2012 – 2014

The Windows logo was updated yet again in the new release of Windows 10, and the Windows Azure logo was updated to fit that same styling yet again.

Microsoft Azure: Brand Logo Evolution Over Time (2009 - Present) 3

2014 – 2017

With the rebranding of the service to Microsoft Azure, and dropping the Windows name from it, came another logo. However, this time the logo was redesigned to be something new instead of the Windows logo. This new logo that came for Microsoft Azure is a cloud with a “connected socket” of some kind.

Microsoft Azure: Brand Logo Evolution Over Time (2009 - Present) 4

2017 – 2021

Around the Microsoft Ignite 2017 conference time-frame, Microsoft released a new, more abstract logo for Microsoft Azure, along with the new slogan “Azure, Cloud for all.”

Microsoft Azure: Brand Logo Evolution Over Time (2009 - Present) 5

2018 – Present

Sometime around 2018, Microsoft also started using the current Microsoft logo along with the name “Microsoft Azure” as a logo for the Microsoft Azure service in some places.

Microsoft Azure: Brand Logo Evolution Over Time (2009 - Present) 6

2021 – Present

In May 2021, Microsoft released a new Azure “A” logo using the Microsoft Fluent Design System that was used to create the Office 365 icons as well. This brings the Microsoft Azure logo style current with the majority of Microsoft’s other products.

Microsoft Azure: Brand Logo Evolution Over Time (2009 - Present) 7
Microsoft MVP

Chris Pietschmann is a Microsoft MVP (Azure & IoT) and HashiCorp Ambassador (2021) with 20+ years of experience designing and building Cloud & Enterprise systems. He has worked with companies of all sizes from startups to Fortune 100. He is also a Microsoft Certified Azure Solutions Architect and developer, a Microsoft Certified Trainer (MCT), and Cloud Advocate. He has a passion for technology and sharing what he learns with others to help enable them to learn faster and be more productive.